UIF’s Media Mentoring provides media education through in-person and virtual workshops. Our media mentors bring extensive industry experience to help students and educators master writing, branding, video production, and social media. Media workshops can be customized for high school and college classrooms.

UIF’s Media Mentoring team provides media consulting to entrepreneurs and nonprofits who want to refine their message, branding, and multimedia offerings.

 

Master the Media

If a picture is worth a thousand words, then a video must be priceless. The next time you watch a video, ask yourself whether it’s enaging, memorable, and educational. Video production is a craft, and the best videomakers are often great storytellers. Here’s a sizzle reel to show off  some of our videography, graphic design, and editing skills.

Find out how our Media Curriculum can bring these skills to your classroom.

Curriculum for Educators & Students

UIF’s Media Mentoring Curriculum covers writing and storyboarding, to filming, editing, animation, and graphic design. Find out how we can customize the curriculum for your educational goals.

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Media Consulting for Entrepreneurs

From branding to social media marketing strategies… keeping up with the constant changes to various platforms can be tricky. Our media professionals can help you navigate this world and guide you in the best methods to promote your brand effectively.

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Media Mentoring Courses

The Media Mentoring team develops media courses for high school and college students who want to learn the art and science of media production. Content creation is in high demand within all industries that want to promote their brand. Our courses are designed to meet these demands and equip students with the right technical skills to excel as creators.

Video Production

Powerful storytelling combined with beautiful cinematography is at the core of all our videos. Learn how to plan, write, and film your own content with your smartphone or DSLR camera.

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Lighting & Audio

Lighting is the hallmark of a great film. It sets the mood, evokes emotion, and adds visual appeal. Learn the basics of 3-point lighting as well as creative lighting techniques.

Lighting and audio go hand in hand because your videos need to look and sound great. Learn how to use various microphones in the field and edit audio you have already recorded.

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Editing

Learn practical skills in video editing to create your own engaging content. Understand the fundementals of professional editing software which can be applied to various professional and free editing softwares.

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Social Media

Keep up with changing social media trends. Learn to create engaging content for social media.

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Media Services

Do you need help refining and delivering your message? Our industry experts will help you develop your public speaking skills, manage your social media, and help you deliver your message to the intended audience.

Video Production & Editing

Powerful storytelling and editing combined with beautiful cinematography is at the core of all our videos. Find out how our media team can produce shareable video content for your business, organization, and brand.

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Motion & Graphic Design

From logo design to motion graphics, and motion animation our team has you covered. We use the Adobe Creative Suite to transform ordinary explainer videos or talking heads into highly engaging shareable content through motion. Find out how our custom motion graphics can add life and dimension to your brand

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Branding & Social Media

Learn how to build your brand effectively to connect with your target audience and start thinking long-term growth! Need help creating a social media strategy? We can help you create. framework and connect you with college students.

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The numbers

At UIF we love to keep track of everything we do, especially the videos we create. We produce video content on a daily basis for UIF-related programs or for our partner schools and other nonprofits. Here’s how we did in 2021.

mentoring videos produced

mentoring hours granted

Media Workshops hosted

The Team

Meet the team of Media Mentors with UIF and UIF REC Studio

Lucy Lopez

Lucy Lopez

Chief Communications Officer

Lucy brings more than 20 years of journalism and strategic communications management to UIF. Most recently, she designed and launched UIF REC Studio, to mentor local entrepreneurs and students. Fore more than 15 years, Lucy worked as a reporter and anchor in Canada for CTV News, Corus Entertainment, and CBC News in Toronto – Canada’s largest media market – where she covered local and national stories. Lucy holds a Bachelor of Arts from Ryerson University. She says, her high school English Media teacher encouraged her to pursue a career in Journalism.

Lucy.Lopez@uif.org
Mike Wroblewski

Mike Wroblewski

Assistant Director

Mike brings more than 25 years of experience in many disciplines of Graphic Design to UIF. He has worked in video production within the healthcare, nonprofit, and technology industries and enjoys sharing his design knowledge with the UIF community. Mike holds a BA in Graphic Design from Drexel University. He says, the owner of a local animation company mentored him in traditional design methods. In exchange, Mike taught him newer digital methods.

Mike.Wroblewski@uif.org